How to Build a Matrimonial Website?
“The greatest secret of a happy marriage is finding the right person. You know they're right if you love to be with them all the time!”
These lines by Julia Child are absolutely significant as marriage is an auspicious event that acts as a milestone in the lives of the people.
With time the trend of marriages and even the way of finding a suitable match have changed. Unlike the traditional method of finding the partner which included the family members’ long-distance linked relatives, people are now diverting their attention to the online partner finding portals.
As digital is the new normal, nowadays many online platforms are helping the potential bride/ groom their perfect match. The business of online matrimonial websites has increased tremendously because of the following reasons:
§ The website provides quick results for matchmaking
§ It gives you the convenience of checking profiles through the matrimonial apps
§ The membership is pocket-friendly
§ Features of the website are user-friendly
§ They provide security for your profile and privacy of account status
§ Most importantly, they save your time.
Follow the given steps If you want to know how to build a matrimonial website.
In the beginning, set the initial budget to start your matrimonial website. Creating a budget helps you understand and plan as per how much money you have, how much you have spent, and how much you will need to expand your business in the future. Based on the budget, you can take important business decisions like cutting down on unwanted expenses, increasing employees, or purchasing new tools, etc.
Planning & Designing
Make a list of essentials you require. Following are the key points to focus on:
1. Purchase Hosting service
A matrimonial website has a lot of different content which includes a search engine with many different parameters, Match email, Image uploads options, Profile Pages & a lot of interactivity. The Matrimonial website hosting should be robust and scalable, as it includes the personal information, trust, and hopes of people.
You must choose the hosting based upon its affordability, reliability, support, and scalability. You can get it from Bluehost, Sightground, Bluehost, AWS, azure, digital ocean, Hostgator, Hostinger, GoDaddy, Rackspace.
Check Also: Best Matrimonial PHP Script
Your domain name has to be very eye-catchy and marketable. You can also purchase attractive domain names if your budget allows.
3. Structure of the website
Select an open-source Matrimonial website platform and choose an eye-catchy theme.
4. Choose the target audience
5. Create an app for your website
The best way to make the application is to use a clone like Shaadi clone. This website script looks like a shaadi com website.
1. Do the SEO of the website.
2. Do its SOCIAL MEDIA MARKETING
3. Do Content marketing using regular emailers, app alerts, e-newsletter, interesting information, or trivia through blogs.
4. Do SEM for your matrimony business and include PPC (Pay Per Click) Campaign
5. Video Promotion - A successful couple of stories, registration explainer videos, new app launches, etc can be shared on social media platforms.